Services marketing : Australia and New Zealand

Type

Book

Authors

Lovelock, Christopher

Patterson, Paul

Walker, Rhett

ISBN 13

9780724811230

Category

Marketing and Sales [ Browse Items ]

Publication Year

1998

Publisher

Prentice Hall

Subject

Service industries -- Marketing -- Australia

Tags

Technology

Description

xi, 570 p. : ill., b&w. ; 24 cm

Number of Copies

1

Library	Accession‎ No	Call No	Copy No	Edition	Location	Availability
Main	1276	658.800994 LOV 1998	1		Technology	Yes

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